What main aspect does the California Consumer Privacy Act (CCPA) address?

The California Consumer Privacy Act (CCPA) primarily focuses on guidelines for handling consumer data, which directly relates to the rights of California residents regarding their personal information. This law empowers consumers with greater control over how their data is collected, used, and shared by businesses. Key provisions include the ability for consumers to request the deletion of their personal data, the right to know what information is being collected about them, and the option to opt out of the sale of their personal information.

By establishing these guidelines, the CCPA aims to enhance privacy rights and consumer protection in the digital age, making it a significant piece of legislation in the realm of data privacy. This focus on consumers' rights to manage their data distinguishes the CCPA from regulations that might pertain to financial practices, employment rights, or employee training, which are not the primary objective of this act.